I love helping small companies grow. I Want a Napsac is a small company, sole owner Becky Crouch has a unique product with a unique name and I was more than happy to help her get her shopping cart online.
Her goals were simple: set up a shopping cart and start selling stuff! But also, social was important so a blog and social links were also top of mind. An image slider for the home page to give an overall sense of the products on offer was next, and then a blog to personalise the branding and to have a platform to share on social networks.
Home page
-
- I Want a Napsac home
Based on the simplicity WooThemes theme we were able to move very fast editing and updating the design with the Napsac brand and products. The theme also freed up budget to focus on the WP E-Commerce shopping cart.
The Blog
-
- I Want a Napsac blog
We agreed the blog content would be a major focus for her marketing efforts, so a plan was put in place for her to blog at least once a week if not more, and to also run promotions through the blog. This gives her links for social networks so she can drive her own marketing without a lot of spend.
The Store
-
- I Want a Napsac store
The Store houses all her products and through WP E-Commerce plugin is connected directly to her PayPal Merchant account so she can take orders online. Notice in the sidebar the Cart is everpresent and can be added to at any time. Handy for those of us who forget what we just added to our cart. We added a custom shipping plugin called WP Shipping Premium so she can set rates according to product and region rather than having to choose a singular rate, one for each product.
Now the site is built and live Becky can add her own content, products and other details so she’s fully in control of her website and her business. I’m proud to have been involved with this project, and look forward to supporting her as her business grows.
